You often hear the concept “IT-business alignment” or “IT in the business” being discussed among CIO circles. This is the stupidest thing I’ve ever heard. It’s not about alignment – it’s about integration. There is no special distinction for “IT in the business.” We are part of the business just like the chief marketing officer and the chief financial officer. The CIO is no different. IT should be part of the very fabric of the business, not an afterthought.
Source: Integration is the cure for shiny object syndrome | The Enterprisers Project